Hello

Hi, I’m Haizhen Sun, a UX / Product Designer focused on creating intuitive, inclusive, and human-centered digital experiences.

My Story

Originally starting in graphic and visual design, early work focused on creating clear and engaging visual communication. Over time, experience across UI/UX, B2B and B2C products, web platforms, mobile applications, and AI-related projects revealed a growing interest in how people interact with technology beyond just visuals.

That curiosity gradually evolved into a deeper focus on user experience, accessibility, and human-centered design, simplifying complex systems into intuitive, meaningful, and inclusive digital experiences.

My Design Philosophy

Design approach combines visual thinking, research, collaboration, and storytelling to bridge user needs with business goals. Strong belief that thoughtful design should not only function well, but also create clarity, empathy, and real impact for diverse users.

Beyond Design

Outside of design, creativity continues through art education, storytelling, and exploring new ways technology can better support people in everyday life.